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We’re coming for you UBC with our next location opening this Fall 2017 in Wesbrook Village – and we are NOW HIRING!


Virtuous Looks

Now you can wear your love for Virtuous Pie in our collection of apparel and merchandise.

From embroidered tees, to crew neck sweaters, growlers, baby bib bandanas, and more – we’ve got a look for everyone (and every size).


Your Virtue, Our Vice (cream).

Our 100% plant-based ice cream is crafted in small batches in-house, served to you both by the scoop and the pint. But before it hits your cone, we want to share a bit more about what goes into that icy goodness that is good for the planet, the animals, and for you.


A Collaboration: Virtuous Pie x Vitruvi

We collaborated with Vitruvi essential oils, reinterpreting the popular Lavender oil into a limited edition, 100% plant-based ice cream. Taste the magic that happens when Vitruvi essential oils meet our plant-based ice cream.

Pizza + Ice Cream That Plant Life