About Us

Our Vision

Founded in Vancouver by passionate vegan foodies, Rob Milne and his sons – Ben & Alex, Virtuous Pie was created to provide great-tasting food for our bodies and the planet.

Innovation + surprise are at the core of our culinary efforts. From day one, we decided that we would take a handcrafted approach to our menus. Our hand-stretched dough, beloved plant-based cheese, and creamy small-batch ice creams are all created by our dedicated kitchen team in-house.

Our Operations

Operations Manager Matthew Blandy was born in Manchester, England, where he developed a passion for cooking and culinary arts. Matt first joined Virtuous Pie in 2016 as the Head Chef at our flagship location in Chinatown, Vancouver. Today, he oversees operations and ensures that our restaurants continue to serve great quality food to everyone.

Matt‘s passion for cooking and his commitment to creating delicious, plant-based meals have made him a respected figure in the restaurant industry. His work at Virtuous Pie is a testament to his dedication to his craft and his desire to make a positive impact on the world through food.

Employee making a pizza

Our People

Virtuous Pie is in our people. Everyday our restaurant team members bring the Virtuous Pie vision to life, whether it be in kitchen executing a special-order pizza, assisting a customer to select the perfect scoop for dessert, or by sharing their insights and knowledge with the head office team.

We’re dedicated to developing our people to grow alongside the company, from dishwashers to sous chefs. Our team members share our company vision and form the foundation of our success.


Our Community

We believe in giving back to our local communities and organizations, which is why we dedicate a portion of revenue to like-minded charitable endeavours in each city we call home.

We seek to establish partnerships with local growers + suppliers whenever possible. We’re proud to offer locally brewed kombucha + craft beer on tap, as well as locally produced wine. We regularly collaborate with local chefs and community organizations. If you have a partnership idea, we’re excited to hear from you.



Have more questions about Virtuous Pie? We’ve compiled our most common inquiries into one easy-to-access place.


Corporate Contact


Pizza + Ice Cream Vancouver + Victoria + Portland